Last updated: January 1, 2026 · Questions? Email ads@doqhealth.com
📋 Overview
doQ Health is a health information platform. All advertisements must be honest, legal, and appropriate for a health-focused audience that may include patients, caregivers, and healthcare professionals. We reserve the right to reject, remove, or suspend any ad at any time for any reason.
By submitting an ad, you accept full legal responsibility for its content and agree to these policies. Violations may result in permanent account termination, forfeiture of fees paid, and referral to law enforcement where applicable.
✅ What We Accept
Approved ad categories:
- Licensed healthcare providers and medical practices
- Accredited hospitals, clinics, and urgent care centers
- Licensed pharmacies and compounding pharmacies
- FDA-approved over-the-counter health products
- Health insurance and supplemental coverage
- Telehealth and virtual care services (licensed providers only)
- Medical equipment and assistive devices (FDA-registered)
- Wellness, fitness, and nutrition products (with truthful claims only)
- Health education resources and non-profit health organizations
- HIPAA-compliant health technology and software
🚫 What We Prohibit
Adult & Explicit Content
Strictly prohibited — auto-rejected:
- Pornography, sexually explicit material, or adult services of any kind
- Escort services, massage with sexual services, or related content
- Any content that sexualizes individuals or promotes sexual exploitation
False or Misleading Health Claims
Strictly prohibited — FTC violation:
- "Cures" for any disease (cancer, diabetes, HIV, Alzheimer's, etc.)
- "Guaranteed results" for any health outcome
- "FDA-approved" claims for products that are not FDA-approved
- Testimonials that imply typical results without disclosure
- "Doctors hate this" or conspiracy-framed health marketing
- Weight loss claims over 1-2 lbs/week without clinical evidence
- Anti-vaccine content or content that discourages evidence-based medicine
Illegal Products & Services
Prohibited:
- Prescription drugs without a valid prescription requirement
- Controlled substances, illegal drugs, or drug paraphernalia
- Counterfeit medications or unapproved supplements marketed as drugs
- Products banned by the FDA or DEA
- Services that facilitate unauthorized access to patient data
Privacy & HIPAA Violations
Prohibited:
- Ads that offer to buy or sell patient health records
- Targeted advertising based on illegally obtained health data
- Any ad that implies access to private health information
Harmful & Dangerous Content
Prohibited:
- Content that promotes self-harm, suicide, or eating disorders
- Ads targeting vulnerable populations in a predatory manner
- Shock advertising, graphic medical imagery, or disturbing content
- Content that discriminates based on health status, disability, race, or gender
⚠️ Restricted Categories (Extra Review Required)
The following categories require additional documentation before approval:
- Prescription services: Must provide state pharmacy license number
- Mental health services: Provider must be licensed in advertised states
- Addiction treatment: Must comply with SAMHSA guidelines; no predatory "patient brokering"
- Stem cell / regenerative therapy: Must cite FDA-cleared status
- Dietary supplements: No disease cure claims; must include standard FDA disclaimer
- Clinical trials: Must be registered on ClinicalTrials.gov
📝 Creative Standards
- All claims must be truthful and substantiated by evidence
- No ALL-CAPS headlines or excessive punctuation (!!!, ???)
- Images must be relevant, appropriate, and owned or licensed by the advertiser
- No stock photos presented as real patients without model release disclosure
- Destination URL must match the ad content and use HTTPS
- Ads must clearly identify the advertiser
- Contact information in the ad must be accurate and reachable
⚖️ Legal & Enforcement
Automated scanning: Every submission is automatically scanned for banned keywords, FTC violations, HIPAA red flags, and URL safety. Submissions scoring above our risk threshold are auto-rejected before reaching human review.
Your IP and identity are logged: Submission timestamp, IP address, email address, and ad content are retained for a minimum of 7 years for compliance and legal purposes.
Consequences of violations:
- Immediate ad removal and account suspension
- Forfeiture of all fees paid — no refund
- Permanent ban from the doQ advertising platform
- Referral to the FTC, FBI IC3, or other authorities for illegal content
- Civil liability for damages caused by policy violations
doQ Health cooperates fully with law enforcement requests and will provide advertiser identity, IP logs, and ad content upon valid legal process.
🔄 Policy Updates
We may update this policy at any time. Active advertisers will be notified by email at least 14 days before material changes take effect. Continued advertising after notice constitutes acceptance of the updated policy.
Questions or to report a policy-violating ad: ads@doqhealth.com